How can I help promote Cantr?

General out-of-character discussion among players of Cantr II.

Moderators: Public Relations Department, Players Department

User avatar
Jos Elkink
Founder Emeritus
Posts: 5711
Joined: Mon Jul 14, 2003 1:17 pm
Location: Dublin, Ireland
Contact:

Re: How can I help promote Cantr?

Postby Jos Elkink » Sun Apr 03, 2016 5:17 pm

Yes, we did actually consider that ... only considered, though :-) ... Unfortunately it's past day 5000 now, but I still think it's a good idea.
BagRich
Posts: 22
Joined: Sun Apr 03, 2016 2:54 pm

Re: How can I help promote Cantr?

Postby BagRich » Sun Apr 03, 2016 5:26 pm

I think you would see a boost in members at once. Sometimes people forget. Move on, life gets in the way. but life always changes. And day 5000 blew my freaking mind! I started on day 1981. And played until 3 thousand something. The changes are amazing! With more players we will see a world of change for the better. If there is anyway I can help I will. I have the time.
User avatar
Wolfsong
Posts: 1277
Joined: Sun Dec 13, 2009 5:33 am
Location: Australia

Re: How can I help promote Cantr?

Postby Wolfsong » Sun Apr 03, 2016 10:41 pm

The majority of Cantr's (stable?) player growth is from returning players insofar as I can tell. Day 5000 would have been a nice excuse to wrap everything into a neat little email newsletter, but it's still possible to send an email out detailing what's changed in Cantr recently - animal domestication, horse riding, drunkenness, item customization, even NDS.

It's simple - maybe 15 minutes of work if you still have those old emails on file. Just write up a neat little blurb, make sure it's formatted well with no grammatical issues or spelling mistakes, you know, bullet points, maybe a nice graphic somewhere, the use of bold and italics.
Image
User avatar
Alladinsane
Posts: 3351
Joined: Thu Mar 11, 2010 9:09 pm
Location: Fla

Re: How can I help promote Cantr?

Postby Alladinsane » Mon Apr 04, 2016 4:33 am

You can still play off of the day 5000 stuff and make a
"this is what you missed!" type of letter that says all of the stuff wolfsong just said,
plus also gives some details (IC of course) about the numerous day 5000 festivals.

You end the whole "this is what you missed" type of letter with something optimistic like:
"This is what we have planned for the coming year"

Bait them in with successes and promise more of them and make sure that they know that there is more to come and, often, their suggestions can help mold that future of our permeable game.
Its really a standard advertising trick and it brings and keeps customers who are interested in a new or renewed pastime.

Be well.
A famous wise man once said absolutely nothing!
User avatar
Jos Elkink
Founder Emeritus
Posts: 5711
Joined: Mon Jul 14, 2003 1:17 pm
Location: Dublin, Ireland
Contact:

Re: How can I help promote Cantr?

Postby Jos Elkink » Sun May 01, 2016 11:50 am

Well, can someone propose an email text then? :)
User avatar
SekoETC
Posts: 15523
Joined: Wed May 05, 2004 11:07 am
Location: Finland
Contact:

Re: How can I help promote Cantr?

Postby SekoETC » Sun May 01, 2016 12:13 pm

Just make sure to exclude banned players because it would be awkward if you sent them a bulk email that would say something like "we'd really like to see you back".
Not-so-sad panda
User avatar
Joshuamonkey
Owner/GAB Chair/HR Chair/ProgD
Posts: 4529
Joined: Sun May 01, 2005 3:17 am
Location: Quahaki, U. S. A.
Contact:

Re: How can I help promote Cantr?

Postby Joshuamonkey » Mon May 02, 2016 9:19 pm

I'll write an email to send, though I'd prefer not to post it here.
Joshuamonkey's Blog
http://doryiskom.myminicity.com/
https://writealyze.com
"Don't be afraid to be different, but be as good as you can be." - President James E. Faust
I'm LDS, play the cello, and run.
User avatar
Jos Elkink
Founder Emeritus
Posts: 5711
Joined: Mon Jul 14, 2003 1:17 pm
Location: Dublin, Ireland
Contact:

Re: How can I help promote Cantr?

Postby Jos Elkink » Wed May 04, 2016 5:20 pm

Joshuamonkey wrote:I'll write an email to send, though I'd prefer not to post it here.


Thanks!
User avatar
Undine
Posts: 312
Joined: Fri Nov 07, 2014 7:09 pm
Location: Pennsylvania, United States

Re: How can I help promote Cantr?

Postby Undine » Wed May 04, 2016 5:55 pm

I wonder, is there perhaps something that has changed recently that does not come off as fun to newcomers? I was thinking that maybe the newspawn world isn't doing as much good as we initially hoped. Maybe we should focus on fixing what isn't working anymore.
returner
Posts: 948
Joined: Sun Nov 01, 2009 8:11 am
Location: Melbourne, Australia

Re: How can I help promote Cantr?

Postby returner » Wed May 04, 2016 11:16 pm

A few critical considerations before you guys send the email, some of which I was talking to JoshuaMonkey about a few weeks ago...



1. Use an email service like Mailchimp, and not the Cantr servers, to ensure email delivery succeeds

2. On the above point, this will also add an "unsubscribe" button for these players who are totally done with Cantr to no longer hear from us

3. Make it very clear this is a once-off email and they are welcome to permanently "unsubscribe" from future emails by clicking so

4. Please consider adding a Call To Action (or CTA), and make it very prominent and clear, lest we have that email flop. (that means, ensure the person reading the email knows EXACTLY what we're asking them to do (i.e. register again) and that it's very easy to do, i.e. click a big red button)

5. Consider sending the emails out over the course of several hours, or even days depending on the size of the list. I'm guessing there's thousands? This will prevent the servers being overloaded and crashing! Worst possible thing to happen.

6. On the above, consider setting up load balancing on the servers, or increasing what they can handle, before sending the emails

7. Please review, review and review the content of the email. This is essentially a sales email, you'll really want to sell them on why they need to come back, and keep it short, succinct and punchy.



I am capable of helping with all/any of the above items so do let me know if you'd like help (this, like others, is my bread and butter - I work in the web industry as a leader). I am also happy to pay for a Mailchimp subscription or give access to my own account if it means the difference between using Mailchimp and sending from the Cantr servers (which are consistently being blocked by Gmail, for example).

Good luck...!
This account is no longer active - please send any PMs to my new one.
User avatar
Wolfsong
Posts: 1277
Joined: Sun Dec 13, 2009 5:33 am
Location: Australia

Re: How can I help promote Cantr?

Postby Wolfsong » Thu May 05, 2016 1:46 am

Very good points!
Image
User avatar
Jos Elkink
Founder Emeritus
Posts: 5711
Joined: Mon Jul 14, 2003 1:17 pm
Location: Dublin, Ireland
Contact:

Re: How can I help promote Cantr?

Postby Jos Elkink » Fri May 06, 2016 4:48 pm

Great points - thanks!
User avatar
Joshuamonkey
Owner/GAB Chair/HR Chair/ProgD
Posts: 4529
Joined: Sun May 01, 2005 3:17 am
Location: Quahaki, U. S. A.
Contact:

Re: How can I help promote Cantr?

Postby Joshuamonkey » Fri Jun 03, 2016 6:01 am

Cantr Staff is looking for marketing specialists! It's an important role, yet also we accept applications of those that don't have much experience with marketing or that are interested in learning about it. Go to the the link on the player page about joining staff to send the application form to your email, and then send the filled out version to Personnel or Public Relations through the contact form (you can also send it to me).

Let's share the world of Cantr!
Joshuamonkey's Blog
http://doryiskom.myminicity.com/
https://writealyze.com
"Don't be afraid to be different, but be as good as you can be." - President James E. Faust
I'm LDS, play the cello, and run.
User avatar
Hedgedhogst
Posts: 305
Joined: Thu Oct 20, 2011 10:54 pm
Location: London, England

Re: How can I help promote Cantr?

Postby Hedgedhogst » Wed Aug 24, 2016 3:33 pm

I had a little dabble today with a new program I just bought.

I think we could really take advantage of some of the in-game history to create some real works of art. To really hook some new curious players. The notes, sketches, quotes... Everything from stories, diaries, laws, battles, drawings... They could all potentially be utilized into some form of advertising/promotion.

Now I've just got to see if I can figure out how to get this dabbling of mine into this post...

(500 post edits later...)

That's it. I quit trying to embed it. Here's the link. :evil:
https://www.youtube.com/watch?v=Qmfc5u48ggM

:lol:
Image
3431-5.19: You novicely kill a badger using a bare fist.
4037-4.03: You expertly kill an elephant using a crumbling bone spear.
User avatar
Joshuamonkey
Owner/GAB Chair/HR Chair/ProgD
Posts: 4529
Joined: Sun May 01, 2005 3:17 am
Location: Quahaki, U. S. A.
Contact:

Re: How can I help promote Cantr?

Postby Joshuamonkey » Wed Aug 24, 2016 4:42 pm

Hedgedhogst wrote:https://www.youtube.com/watch?v=Qmfc5u48ggM

This is great! Can we put this on the front page?
Joshuamonkey's Blog
http://doryiskom.myminicity.com/
https://writealyze.com
"Don't be afraid to be different, but be as good as you can be." - President James E. Faust
I'm LDS, play the cello, and run.

Return to “General Discussion”

Who is online

Users browsing this forum: Google [Bot] and 1 guest